Ever run out of power using a cordless curler or straightener? Set an iron down and scorch a table or a sweater? Or get frustrated with the tangle of cords and tools in front of the mirror? Famous NYC hairstylist Harry Josh-who created the Hermès bag of blow-dryers 10 years ago-relates. And he’s always working to eliminate the pain points people (pros and at-home hairstylists) experience when styling hair.
The set, launching as an exclusive on goop, delivers full-size, professional-grade styling wands that are totally cordless. “Cordless tools came out about two years ago, and of course I tried them,” says Josh. “I ran into problems. I’d be curling a girl’s hair for an event, and suddenly I’m out of power: Does. Not. Work!” He laughs. Room for improvement, as Josh saw it, was an opportunity. “I wanted to come up with a real solution for the power issue, of course,” he says. “But I wanted to solve for everything else, too.”
How the cordless system works
The rechargeable smart batteries for both the curler and the straightening iron can last nearly an hour-and both tools and batteries can be recharged in the base (which is also a brilliant and chic-looking storage stand). “So say I’m styling someone’s hair and it’s going past an hour,” he says. “The other battery’s been charging in the base, so I just pop a new one in. The base solves the problem of where to put your scorching-hot iron down-not to mention how to keep your tools organized-but Josh had more ideas in that department.”
There’s also a heat-resistant carrying case that fits both tools plus-a bonus-a heat-resistant mat you can rest them on while you’re working with them on the go. “It really changes the game for travel,” he says. Whether you’re a hairstylist or an ordinary person, the set (and the travel kit) simplifies and streamlines any routine. The set went viral on Instagram the first time Josh posted about it. You can also buy the tools individually, and they come with USB ports for recharging if you don’t want the stand.
Product specs and performance
The one-inch silver tourmaline-barrel curler heats to 400 degrees Fahrenheit within 60 seconds and has adjustable temperature controls. “The one-inch is the perfect size for any kind of curl you might want to do,” explains Josh. The flatiron’s floating ceramic plates heat to 425 degrees Fahrenheit in under two minutes (the temperature is also adjustable) and leave hair gleaming, silky, and smooth as glass. “It easily does your whole head, but it’s also amazing for even the littlest flyaways and cowlicks,” says Josh.
Both wands are ultralightweight and ergonomic and protect against overcharging, overdischarging, and overcurrent. “I listened to all my hairdresser friends and all my clients, too-everybody had the same complaints about curlers and straight irons, especially rechargeable ones,” says Josh.
Notable features and design philosophy
Josh describes the inspiration behind these new tools: a move toward on-the-go touchups and efficiency. The batteries take approximately 90 minutes for a full charge, but users can charge more quickly if time is tight. The charging base can hold and charge two batteries at once, and the entire system is designed to be used plugged in or cordless. “There’s room for improvement, and I seized that opportunity to create a real, all-encompassing solution.”
The brand’s history in the hot tools market adds context: Harry Josh Pro Tools first gained attention with the mint-green Pro Dryer 2000 in 2015, followed by a curling iron, a flatiron, and brushes. Now the cordless collection expands the footprint with the Cordless Curling Iron ($350), the Cordless Flatiron ($350), and accessories like the Smart Charging Base Adaptor ($75) and the Heat Resistant Roll Bag ($75).
- Smart cordless battery that pops out for easy charging.
- Base charging station doubles as a storage stand.
- Heat-resistant case and mat designed for travel.
- Three heat settings on both curling iron and flatiron for flexible styling.
In practice, testing notes reveal the tools perform competitively with established premium devices, and they offer the convenience of cordless operation without sacrificing heat and efficiency. The devices can be used plugged in if needed, and battery swaps are straightforward, enabling longer sessions without interruption.
Context and craftsmanship
Harry Josh’s approach centers on solving common pain points for both professionals and home users. As Josh notes, “No one really enjoys spending a lot of time on their hair, and when you think about styling tools-whether it is a brush or a dryer-it’s not hairdressers who are making them.” He emphasizes the importance of fast heating, consistent performance, and user-friendly ergonomics, all while ensuring safety features like protection against overcharging and overcurrent.
The cordless collection also reflects a broader trend toward travel-ready beauty gear that delivers salon-grade results with minimal setup. The combination of smart batteries, a stylish base, and thoughtful accessories signals a shift toward smarter, modular tools that fit into busy lifestyles.
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Related launches and ongoing innovations
Harry Josh Pro Tools remains a notable player in the market for premium heat styling, continually expanding beyond traditional cords to address real-world styling scenarios. The evolution from a single iconic dryer to a full cordless styling system demonstrates a focus on portability, reliability, and professional performance for both salon and home use.
| Tool | Price | Key Feature |
|---|---|---|
| Cordless Curling Iron | $350 | 400°F, 60s heat-up, smart battery |
| Cordless Flatiron | $350 | 425°F, under 2 minutes heat-up, floating ceramic plates |
| Smart Charging Base Adaptor | $75 | Charges two batteries, USB charging |
| Heat Resistant Roll Bag | $75 | Travel-friendly, heat resistant |
Note: This item is out of stock