The MATRIX Total Results So Silver collection offers a color depositing purple shampoo designed to neutralize brassy and yellow tones in blonde, grey, white, and platinum hair. It brightens and tones while cleansing color treated hair, making it a popular choice for maintaining cooler, more vibrant shades between salon visits.
What it is and what it does
So Silver Shampoo is a color depositing purple shampoo that neutralizes and eliminates brassy, yellow tones in blonde and grey hair without stripping your color. Deposits violet pigment to neutralize brassy tones and illuminate highlights on blondes. The formula is a professional salon clarifying shampoo that cleanses and neutralizes unwanted brassy warmth and eliminates dull, yellow tones. For maximum benefits, leave the second lather on 3-5 minutes.
Wearing suitable gloves, apply to wet hair, lather and rinse well. Repeat if necessary. This product is designed for blonde levels 8-10+ and is part of the Matrix So Silver collection, which includes the Shampoo, Conditioner, Mask, and Toning Spray.
Usage guidelines and cautions
Wearing suitable gloves, apply to wet hair, lather and rinse well. Repeat if necessary. For maximum benefits, leave second lather on 3-5 minutes. This product contains ingredients which may cause skin irritation on certain individuals, so a skin allergy test should be performed 48 hours before each use. Do not use on eyelashes or eyebrows, avoid eye and skin contact outside the application area, and keep out of reach of children. Do not ingest.
Perform the skin allergy test by applying the product to a test area the size of a quarter in the bend of the elbow, waiting 48 hours, and monitoring for any reactions. If irritation occurs, discontinue use and consult a professional. If contact occurs with eyes or skin, rinse thoroughly with water.
Key ingredients and formulation notes
The shampoo base includes Aqua/Water/Eau, Sodium Laureth Sulfate, Sodium Chloride, Coco-Betaine, Glycol Distearate, Dimethicone, Cocamide MIPA, Sodium Benzoate, Hexylene Glycol, Parfum/Fragrance, Salicylic Acid, Carbomer, and CI 60730/Ext. This combination supports cleansing while depositing violet pigment to offset yellow tones, making it suitable for color treated blonde, grey, white, and platinum hair.
Product range and availability
Matrix So Silver products come in various sizes, including 10.1 oz bottles, 33.8 oz “Liter” sizes, and sets that pair the purple shampoo with complementary products in the So Silver line. Prices vary by size and retailer, with online listings often showing around $23.84 to $39.99 depending on the bottle size and region.
How it compares within the brand
Compared to other color depositing toning shampoos such as Brass Off Blue for brunettes and highlights, So Silver is optimized for cooler blonde and silver tones. It focuses on neutralizing yellow brassy hues rather than adding warmth, supporting a pristine platinum, white, or silver appearance.
Practical tips for best results
To maximize results, wear disposable gloves during application, apply to wet hair, and allow a second lather to sit for 3-5 minutes. This helps the violet pigment deposit more effectively and enhances the neutralizing effect on yellow tones. Follow with a conditioner or mask from the same So Silver line for added moisture and protection.
- Wet hair thoroughly and apply a small amount of So Silver Shampoo.
- Lather and rinse; repeat if necessary.
- Leave the second lather on for 3-5 minutes, then rinse completely.
- Follow with conditioner or bond treatment from the So Silver range for optimal results.
Table: sample product options and sizes
| Product | Size | Approximate price | Notes |
|---|---|---|---|
| Total Results So Silver Shampoo | 10.1 oz | ~$23.84 | Neutralizes brassy yellow tones |
| Total Results So Silver Purple Shampoo | 33.8 oz (Liter) | ~$38.79 | Large size for frequent use |
| Total Results So Silver Color Depositing Purple Shampoo | 10.1 oz | ~$29.95 | For color treated hair |
